TRUSTED DATA, STRATEGIC INSIGHTS, UNMATCHED EXPERTISE

Northstar Travel Group delivers the essential data and insights that C-suite executives, marketers, sales teams, and travel advisors rely on to fuel strategic decision-making across the travel industry. Our comprehensive solutions—featuring research studies, expert analysis, and up-to-date information on global destinations, accommodations, and attractions—empower leaders to navigate the complexities of the travel landscape with confidence.

Latest Research

Generative AI and Digital Identity Converge

Generative AI and Digital Identity Converge

Searching for, booking and experiencing travel, as well as how travel companies operate, are all subject to dramatic change in the coming years as GenAI and digital identity converge. As always, Phocuswright will be on the forefront of navigating this change.

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Northstar/Cvent Meetings Industry PULSE Survey

Northstar/Cvent Meetings Industry PULSE Survey

In the latest Meetings Industry PULSE Survey, coproduced and sponsored by Cvent, booking activity remains consistent with that of the last two years — but planner sentiment has slipped further downward while concerns over government policies have grown.

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https://www.businesstravelnews.com/Travel-Risk-Outlook/2026

BTN's Travel Risk Outlook 2026

A volatile start to 2026 has put business travelers and travel managers on edge, even as some suppliers have boasted booming January business travel demand.

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Travel Industry Survey

Travel Industry Survey

Travel Weekly and its sister brand, Phocuswright, teamed up to present the 2025 Travel Industry Survey, an annual report that examines trends among travel agencies and advisors in the U.S.

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Data and Software Products

Axus Travel App

 AXUS Travel App is a leading itinerary management tool for travel advisors, offering seamless itinerary creation, collaboration, and communication. It simplifies travel planning, enhances client experiences, and integrates with various CRM and booking systems, ensuring efficient and personalized travel management.  

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Content Licensing

Northstar Travel Group maintains the largest collection of travel and hospitality data in the world, ensuring the highest quality, most accurate, most relevant and broadest scope of content available. The strength of Northstar’s database is its extensive information, consisting of over 225,000 hotel properties worldwide with 300 different attributes of information associated with each hotel property.

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Intelliguide

Intelliguide is a comprehensive destination information tool for travel advisors and managers, offering detailed insights on global destinations. It provides critical data on safety, entry requirements, health, and local conditions, helping professionals plan safe and informed travel experiences.

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travel42

 Travel42 is a comprehensive travel resource offering expert reviews, destination guides, and hotel insights. It provides travel advisors with in-depth information on global destinations, including attractions, dining, and accommodations, helping them create personalized and informed travel experiences for their clients.  

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