Northstar Travel Group Privacy Policy

Last Updated: 9/25/2026

Who We Are

Northstar Travel Media, LLC ("Northstar," "we," "us," or "our") is a leading provider of information, news, and data for the global travel industry. This Privacy Policy (the “Policy”) describes the types of information we may collect from you or that you may provide when you visit our websites, use our applications, or engage with our services (collectively, the "Services"). This Policy also explains our practices for collecting, using, maintaining, protecting, and disclosing that information.

This Privacy Policy is intended to comply with all applicable privacy and data protection laws in the jurisdictions where we operate or where our users reside, including but not limited to the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the European Union’s General Data Protection Regulation (GDPR), the United Kingdom General Data Protection Regulation (UK GDPR), and other similar laws governing the collection, use, disclosure, and protection of personal information.

If you do not agree to this Privacy Policy, you are instructed not to use our websites, platforms, applications, or Services.

Collection, Use and Disclosure of Personal Information

The chart below describes how and why we collect, use, and disclose personal information and also describes how and why we have collected, used, and disclosed personal information within the past 12 months, to the extent we have done so.

Information We Collect

In order to provide our Services, we may process personal information from the categories listed below. Our listing of these categories does not mean that all categories or the examples listed in each category are collected from everyone who uses our Services or otherwise interacts with us. We are providing a list here in the spirit of transparency.

Identifiers: Such as your name, email address, postal address, phone number, and other identifiers by which you may be contacted online or offline.

Internet or other electronic network activity: Including your IP address, browser type, details about your interactions with our Services (such as pages visited, time spent on pages, and other usage patterns), operating system, and other technical details about your device and connection.

How We Collect Information

We collect the categories of personal information listed above from various sources. This section lists and describes those sources.

Directly from You

Data you provide directly to us, for example, by filling out website or magazine subscription forms, subscribing to paid products or newsletters, registering for an event or webinar, contacting us, participating in a promotion or survey, etc.
Digital recordings and call record details produced by a telephone call or other telecommunications transactions between You and Northstar Travel Group, or agents acting on our behalf.

Indirectly from You

We may automatically collect personal information from you when you engage with our Services through the use of tracking technologies or by other passive means. This “passively collected” information helps us to improve our offerings and allows us to ensure our Services work as designed and in a way that meets your expectations. For more information please visit our Cookie Policy.

From Third Parties: We may collect Personal Information about you from third parties, either at your request or for our business purposes. These third-party sources vary, but could include the following:

Technical Service Partners. We work with a variety of third-party service providers to enhance and provide our Services. Our service providers may provide website hosting, marketing, website usage analytics, advertising, and maintenance services. Many of these categories overlap with the passively collected personal information described above. In working with our service providers, we may share personal information with them and receive personal information back from them so that we may improve the Services.

Use of Your Information

We process your personal information for a variety of reasons, depending on how you interact with our Services, including:Provide, operate, and maintain our Services.

Understand and analyze how you use our Services to improve and develop new products, services, features, and functionality.

Communicate with you, either directly or through one of our partners, including for customer service, to provide you with updates and other information relating to the Services, and for marketing and promotional purposes.

Process your transactions and manage your orders.

Send you emails.

Find and prevent fraud.

Provide customer service.

Customize or personalize ads, offers and content made available to you based on your visits to and/or usage of the Website or other online or mobile websites, applications, platforms or services, and analyze the performance of those ads, offers and content, as well as your interaction with them.

Provide automated marketing calls or text messages.

For any other purpose with your consent, for which you have provided consent, or related to efforts to establish consent.

We do not share your personal information with outside parties except to the extent necessary to provide information to you or as otherwise stated in this Privacy Policy.

We may create anonymous data records from personal information by excluding information (such as your name) that makes the data personally identifiable to you. We use this anonymous data to perform statistical analyses of users’ aggregate behavior so that we may enhance the content of our Services and improve navigation on our websites.

Disclosure of Your Information

We share your personal information with third parties as described below. In addition, we may share information that does not specifically and personally identify you, such as aggregate information, device identifiers, or other unique identifiers with third parties.

Service Providers: Who perform services on our behalf, such as data analysis, email delivery, hosting services, customer service, and marketing assistance.

Business Partners: With whom we offer co-branded services or engage in joint marketing activities.

Sponsors: When you register for an educational program, contest, event, virtual tradeshow or other product or promotion that is sponsored by a third party, your personal information will be provided to that third-party sponsor unless you are a resident of one of the countries within the European Union (EU). If you are an EU resident, we will seek your affirmative consent to provide the third-party sponsor with your personal information in a manner clearly specified on the registration materials, unless otherwise posed in connection with the promotion.

If you sign up for an event for which registration is open to the public, your name, company name and other identifying information may be viewed by others (though in certain jurisdictions we would only make it available in this way with your consent).

Legal Obligations: When required to do so by law or in response to valid requests by public authorities.

Artificial Intelligence (AI): AI technologies are employed within Northstar’s environment to analyze your reading habits and preferences to personalize content and advertising. Our AI technologies are securely deployed within our controlled environment and are solely used to analyze behavioral data collected from users interacting with our brands. Artificial intelligence may also be utilized to analyze itinerary data you have provided in order to automate and optimize the integration of information into the application you are subscribed to.

Selling and Sharing of Personal Information

As described above, Northstar does engage in disclosures of personal information to our business customers. Under the CCPA, some of these disclosures qualify as “sales.” We may also share information with third-party advertising partners for the purpose of promoting our Services as described above, such as for targeted advertising. We do not have actual knowledge of any “sale” of personal information of minors under 16 years of age.

Your Rights and Choices

To the extent you are a resident of a jurisdiction with such a privacy law, and we collect, use or disclose personal data subject to your jurisdiction’s privacy law, this section of our Policy applies. For more information about the personal data we collect, use and disclose, please see “Information We Collect,” “Use of Your Information,” and “Disclosure of Your Information” sections in this Policy.

Depending on your location, you may have the following rights regarding your personal information:

Right of Access / Know You can request personal information we collect about you, how it is used and shared

Right to Rectification / Correction : You can request correction of inaccurate or incomplete data.

Right to Erasure / Deletion: You can request deletion of your personal data, subject to certain exceptions.

Right to Restrict Processing: You can request that we restrict the processing of your personal data.

Right to Opt-out of Targeted Advertising / Do Not Share or Sell My Data: You can request to opt out of cross-context targeted advertising

Right to Data Portability: You can request a copy of your personal data in a structured, commonly used, and machine-readable format.

Right to Object: You can object to the processing of your personal data in certain circumstances.

Right to Limit Use and Disclosure of Sensitive Personal information: You have the right to instruct us to limit the use of your Sensitive Personal Information.

Right to Non-Discrimination for the Exercise of Rights: You have the right to be free from unlawful discrimination for exercising your rights. We will not discriminate against you based upon your exercising your rights with respect to your personal information.

Right to Authorized Agents: You may have the right to designate an authorized agent to act on your behalf to exercise your rights. In order to do so, Northstar must verify your identity, and your authorized agent must have written permission from you. We reserve the right to deny a request from an agent that does not submit proof that they are authorized to act on your behalf.

Other State Rights

California “Shine the Light” Law / Your California Privacy Rights

California Civil Code Section 1798.83, also known as the “Shine The Light” law, permits consumers who are California residents, to request and obtain from us once a year, free of charge, information about the categories of Personal Information (as defined in the Shine the Light law), if any, that we disclosed in the preceding calendar year to third parties for those third parties’ direct marketing purposes. Our disclosure requirements apply only if we share our consumers’ Personal Information with third parties for them to directly market their own products to those consumers, instead of assisting us with our own business. If you are a California resident and would like to make such a request, contact us at Northstar Privacy.

California Financial Incentives

We may offer you certain financial incentives for the collection of your personal information and as permitted by the CCPA. These incentives may result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your Personal Information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time. Details of the incentive, if applicable, including how to opt in or out and the basis for the value of the incentive, will be provided prior to or at the time of your participation.

Additional Information for Colorado Residents

Notice of Bona Fide Loyalty Program Disclosure

We offer our customers a loyalty program that provides certain perks, such as rewards and exclusive offers. We may also provide other programs, such as sweepstakes, contest, or other similar promotional campaigns (collectively, the “Programs”). When you sign up for one of these Programs, we typically ask you to provide your name and contact information (such as email address and/or telephone number). Because our Programs involve the collection of Personal Information and offering of certain benefits, they might be interpreted as a “bona fide loyalty program” under Colorado law.

You may withdraw from participating in a Program at any time by contacting us using the designated method set forth in the applicable Program rules or by contacting us at Northstar Privacy.

Exercising Your Rights

You may inquire about the exercise of these rights and, if the laws of your jurisdiction permit, exercise them as permitted by law by filling out the form provided here: Northstar Travel Group Privacy Request.

California residents may also contact us at: 1-800-776-0720

European resident may also contact: euprivacy@german-law.com or postal mail to Brödermann Jahn Rechtsanwaltsgesellschaft mbH - Northstar EU Privacy -, ABC-Strasse 15, 20354 Hamburg, Germany.

When submitting your request, you must provide sufficient information that allows us to verify you are the person about whom we collected personal information or their authorized agent. This information includes your first and last name, email address, and address (if applicable). When submitting your request, please provide sufficient detail that allows us to properly understand, evaluate and respond to the request. We will only use personal information provided in your request to verify your identity or authority to make the request. If we cannot verify your identity from the information already maintained by us, we may request that you provide additional information for the purposes of verifying your identity and for security or fraud prevention purposes. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm that the personal information relates to you.

Authorized Agents

You have the right to designate an authorized agent to act on your behalf to exercise your rights under the CCPA. In order to do so, Northstar must verify your identity, and your authorized agent must have written permission from you. We reserve the right to deny a request from an agent that does not submit proof that they are authorized to act on your behalf.

Response Timing

We will attempt to respond to a verifiable consumer request within 30-45 days of its receipt, depending on your jurisdiction. If we require more time, we will inform you of the reason and the necessary extension period in writing.

Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or method of electronic storage is 100% secure.

Data Retention

We maintain the categories of personal information described above for as long as is necessary for the purposes described in this Privacy Policy or as otherwise authorized by law. This generally means holding the information for as long as one of the following apply:

Your personal information is reasonably necessary to manage our operations, to manage your relationship with us, or to satisfy another purpose for which we collected the information;

Your personal information is reasonably necessary to carry out a disclosed purpose that is reasonably compatible with the context in which the personal information was collected;

Your personal information is reasonably required to protect or defend our rights or property, which will generally relate to applicable laws that limit actions in a particular case; or

We are otherwise required or permitted to keep your personal information by applicable laws or regulations.

Where personal information is used for more than one purpose, we will retain it until the purpose with the latest period expires.

Children's Privacy

Our Services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information. If you believe we may have collected Personal Information from a child below the applicable minimum age, please contact us immediately Privacy Web Form.

Other Important Legal Terms

The terms in this Privacy Policy have legal importance and may be used by us in a legal proceeding, including to restrict certain claims by you or to limit your rights.

Specifically, in using our Services or accessing the Site you agree:

Limitation of Liability. TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, UNDER NO CIRCUMSTANCES, INCLUDING, BUT NOT LIMITED TO, NEGLIGENCE, WILL WE BE LIABLE FOR ANY DIRECT, INDIRECT, INCIDENTAL, SPECIAL OR CONSEQUENTIAL DAMAGES THAT RESULT FROM OUR USE OF PERSONAL INFORMATION, EVEN IF WE ARE ADVISED BEFOREHAND OF THE POSSIBILITY OF SUCH DAMAGES, AND THE MAXIMUM AMOUNT OF DAMAGES FOR WHICH WE WILL BE LIABLE UNDER THIS AGREEMENT WILL BE THE GREATER OF THE FEES YOU PAID FOR ANY SERVICE IN CONNECTION WITH WHICH YOU PROVIDED YOUR PERSONAL INFORMATION, OR $100. (BECAUSE SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF CERTAIN CATEGORIES OF DAMAGES, THE ABOVE LIMITATION MAY NOT APPLY TO YOU. IN SUCH JURISDICTIONS, OUR LIABILITY IS LIMITED TO THE FULLEST EXTENT PERMITTED BY SUCH LAW.) YOU SPECIFICALLY ACKNOWLEDGE AND AGREE THAT WE ARE NOT LIABLE FOR ANY DEFAMATORY, THREATENING, OFFENSIVE OR ILLEGAL CONDUCT OF ANY USER OF OUR SERVICES.

Indemnification. You agree to indemnify and hold harmless us and each of our and their respective directors, officers, managers, employees, shareholders, agents, representatives and licensors, from and against any and all losses, expenses, damages and costs, including reasonable attorneys' fees, that arise out of your provision of any inaccurate or unauthorized Personal Information to us or your violation of this Agreement or any rights of another. We reserve the right to take over the exclusive defense of any claim for which we are entitled to indemnification under this section. In such event, you agree to provide us with such cooperation as is reasonably requested by us.

Choice of Law. This Agreement will be governed by and construed in accordance with the laws of the State of New York without giving effect to any principles of conflicts of law.

Statute of Limitations for All Claims. To the extent permitted by applicable law, you agree that regardless of any statute or law to the contrary or providing for a longer period, any claim or cause of action that you may have arising out of or related to use of the Services or this Agreement must be filed by you within one year after such claim or cause of action arose or be forever barred.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at Northstar Privacy or call 1-800-776-0720.