Email Marketing Independent Contractor

Email Marketing Independent Contractor

Job Title: Email Marketing Independent Contractor

Location: Remote

Job Category: Digital Media

 

Northstar Travel Group is seeking an Independent Contractor to execute the email production process for NorthStar Travel Group Brands email marketing campaigns. You’ll support the acquisition, engagement and retention efforts of the sales and marketing teams and have a direct impact on the company’s growth and revenue goals. 

Responsibilities Include:

Overall maintenance, tracking and production of Northstar’s 3rd party and marketing email campaigns:

  • Manage the email production process and campaign calendar email deployments within our ESP platform (including HTML coding)
  • Monitor daily program automations and data processes; troubleshooting when necessary
  • Collaborate with internal development teams, running QA to test email assets across environments
  • Manage the setup and monitoring of ad hoc, triggered, and transactional programs, including optimization of existing programs and development of new programs
  • Stay current on email marketing best practices and CAN Spam regulations and share learnings and insights regularly with the production, sales and marketing teams
  • Work with Audience Development Team on list creation and audience targeting
  • Keep abreast of ESP’s functionality and advise sales and marketing teams on potential sales opportunities and deployment capabilities
  • Other duties as required

 

Required Knowledge, Skills and Abilities:

  • 1-2 years hands-on email marketing experience
  • Experience working with various ESPs (experience with Exact Target/Salesforce Marketing Cloud preferred)
  • Strong HTML & CSS email coding proficiency; comfort with cross-client email coding best practices
  • Experience with mobile email optimization (and responsive email template builds) a plus
  • Knowledge of email industry best practices including contact strategies, targeting and segmentation and A/B testing
  • Experience collaborating across multiple departments to execute campaigns
  • Excellent presentation, written and verbal communication skills
  • Strong Excel & Google Docs skills

 To apply, please send your resume to [email protected]