For Immediate Release
January 28, 2016
Alicia Evanko-Lewis, Senior Vice President of Events
Travel Weekly Transforms Global Travel Marketplace Event Brand
SECAUCUS, NJ - Travel Weekly announces the launch of an identity rebranding for its successful Global Travel Marketplace events, GTM and GTM West. The change highlights the event’s forward-thinking business model and elite-level participants.
“Since the event’s launch in 2013, the GTM brand has evolved into one of the most well-regarded events in the industry,” said Alicia Evanko-Lewis, Senior Vice President of Events, Travel Group, Northstar Travel Group. “The rebranding emphasizes that evolution and provides a modernized look to highlight the progressive nature of the brand.”
Global Travel Marketplace is a fully hosted appointment-based event that connects top-tier travel advisors with global travel suppliers. GTM provides a platform for advisor attendees to enhance product knowledge, strengthen supplier partnerships, build new business relationships and learn from the success of their peers through networking, Boardroom presentations and one-on-one appointments.
“The intimate nature and efficient time table of the event makes it unique to the marketplace, and the new branding and creative design reflect that uniqueness,” said Tahnee Perry, Vice President of Marketing, Travel Group, Northstar Travel Group.
Applications for both GTM and GTM West opened earlier this week. Qualifying travel advisors must have a minimum of $1 million in annual sales for GTM, and $800,000 in annual sales for GTM West, reside in the U.S. or Canada, have a global book of business and provide supplier references.
The first of the two events, GTM West, will be held May 4-6, 2016 at The Westin La Paloma Resort & Spa in Tucson, Arizona and it’s sister event, GTM, returns to the Diplomat Resort & Spa August 21-23, 2016. For more information, please visit www.globaltravelmarketplace.com.
For supplier inquiries, please contact Emmy Morales at [email protected] or 201-902-1951.
ABOUT TRAVEL WEEKLY:
Travel Weekly is the most influential provider of news, research, opinion and analysis to the North American travel trade marketplace. In addition to a weekly print publication, TravelWeekly.com — updated several times daily — is the most-visited industry website. Travel Weekly is a division of Secaucus, New Jersey-based Northstar Travel Group, the largest business-to-business travel publisher in the world.
ABOUT TRAVELAGE WEST:
For more than 46 years, TravelAge West has been the trusted voice of the travel industry in the Western U.S. With award-winning writing and design, the publication brings the best of travel to life for readers. The magazine's first-hand, on-site reports and fresh destination coverage is a valued resource for travel advisors. TravelAge West is a division of Secaucus, New Jersey-based Northstar Travel Group, the largest travel business-to-business travel publisher in the world.
ABOUT NORTHSTAR TRAVEL GROUP:
Northstar Travel Group is the leading provider of news, information and data for the travel, meetings and hospitality industries and parent of brands including Travel Weekly, Travel Weekly China, Travel Weekly Asia, Events China, Business Travel News, Travel Procurement, Phocuswright, Meetings & Conventions, Successful Meetings, Meeting News, Incentive, TravelAge West, Family Getaways, Explorer, Web in Travel and Inntopia.
Northstar's electronic directories - Travel Weekly's Hotel and Travel Index, Official Cruise Guide, and M&C Facilities Search and Successful Meetings Facilities Search- provide in-depth data on hotels, meeting and convention properties, and business travel in the United States and internationally.
In addition to its directories and periodicals, Northstar publishes a number of online subscription information resources, including The Beat, travel42, STAR Service Online, Intelliguide Corporate and BTP24.
Northstar produces more than 40 face-to-face events including The Phocuswright Conference, Phocuswright Europe, CruiseWorld, Global Travel Marketplace, Global Travel Marketplace West, M&C InterAct, M&C Events, M&C Asia, Successful Meetings Universities, The Beat Live, Tech Talk, Business Travel Trends and Forecast Forums and the Travel Weekly Leadership Forums, the Travel Weekly Leadership Forums, the Web in Travel conferences, WITX: Women In Travel, WIT Hospitality Roadshow and WITNext, and Mountain Travel Symposium.
Northstar also is an industry leader in marketing services, custom communications, content licensing and database management serving the travel and meetings industries. Based in Secaucus, NJ, the company also has offices in New York, NY; Glen Ellyn, IL; Los Angeles, CA; and Winston-Salem, NC.
Northstar Travel Media, LLC is a portfolio company of Wicks Group of Companies LLC, a leading private equity investor in the information and business services, communications, and media sectors.