Incentive Merges Key Industry Events To Deliver Fully Integrated Experience

Incentive Merges Key Industry Events To Deliver Fully Integrated Experience


Contact: Danielle Gillis
Vice President, Events & Tradeshows

Secaucus, NJ (July 11, 2017) – Incentive Magazine and Northstar Meetings Group have announced the merger of two of its leading industry events, Incentive Live and Incentive Buyers Conference, to better serve the entire incentive industry – including incentive travel planners as well as buyers of brand name merchandise and gift cards – via the expanded Incentive Live event on March 26-29, 2018, hosted at the Bellagio Resort & Casino in Las Vegas, NV.

“Combining these two flagship events will enable us to create a fully integrated incentive experience covering all aspects of the market,” said Danielle Gillis, Vice President of Events & Tradeshows at Northstar Meetings Group. “We’re excited to be able to support incentive buyers and suppliers in whole new way that meets the industry’s evolving needs.”

Incentive Live is an invitation-only, hosted-buyer event connecting top incentive buyers with leading incentive suppliers in an intimate environment, including one-on-one business meetings, immersive boardroom presentations, engaging networking events, and curated educational programs.

For more information on sponsorship opportunities or attending as a hosted buyer, please contact Danielle Cirami-Gillis, at 646.380.6271 or


Incentive is the only multi-platform brand devoted exclusively to motivation and performance improvement using incentive programs and consumer promotions, and is the premier source of cutting-edge strategies to drive in-house, dealer channel, and consumer sales. The only independent resource encompassing travel, merchandise, and gift card awards, it provides insightful, creative, and unbiased information and customer acquisition services for C-level executives and senior sales, finance, and HR managers who rely on this information to grow their businesses. For more information, visit


Northstar Meetings Group is the leading B-to-B information and marketing solutions company serving all segments of the business meetings, events, sports and incentives market, including full-time and part-time meeting planners, as well as corporate, association, sports and not-for-profit decision-makers, and incentive professionals, facilitating their professional development and achievement of business goals. Our influential brands—Meetings & ConventionsSuccessful MeetingsMeeting NewsAssociation NewsIncentive, and Sports Travel —currently serve over 350,000 active meeting and event planners and incentive professionals, across an integrated suite of data, digital, events, and print products. For more information, please visit