Northstar Travel Group Teams Up With Rosettabooks

Northstar Travel Group Teams Up With Rosettabooks

For Consumer Destination Series of International City Guide E-Books

SECAUCUS, N.J. – Northstar Travel Media, the world’s foremost business-to-business media company serving the travel and meetings industries, has partnered with leading independent e-book publisher RosettaBooks to introduce a new travel guide series, Destination, for leisure and business visitors. A selection of savvy, informative guides, Destination will take you to Istanbul, Barcelona, Las Vegas, San Francisco, Mykonos and beyond. The initial launch, available exclusively on Kindle through Amazon, offers 32 top travel destinations worldwide with a focus on summer travel. Each book's contents were hand-picked by passionate travel industry insiders.  Need a romantic restaurant for a special occasion?  Seeking a unique shop for that perfect souvenir? Wish you knew the truth about your hotel choices?  You're in luck. The e-books were created using Northstar’s destination information and hotel reviews previously available to the public only through travel professionals who subscribe to Northstar’s online products. The e-books, which are shortened versions of Northstar’s full in-depth reports, are written by local experts in a conversational tone and are completely unbiased. “As the leaders in their fields, Northstar and RosettaBooks provide a perfect partnership,” said Thomas Kemp, Chairman and Chief Executive Officer of Northstar. “RosettaBooks’ new short e-books for Kindle are an ideal and convenient way for consumers to gain direct access to Northstar’s professional travel guides.” Arthur Klebanoff, founder and CEO of RosettaBooks, added, “We are pleased to build on our tradition of bringing top selections to the dynamic e-book market with the introduction of these hands-on guides from Northstar Travel Media, long a leading go-to source for travelers looking for accurate, you-are-there information they can use while planning or upon arrival, for a truly memorable experience.”

In every guide, readers will find: recommendations for a wide range of sightseeing options notable restaurants, with a special focus on local cuisine shopping selections with specialty shops highlighted for local items, food and gifts unbiased ratings and reviews of hotels in a variety of price ranges an exclusive list of leading travel agents who specialize in the destination and much more. E-book readers who want to delve even deeper into a destination’s offerings will have access to Northstar’s exclusive list of leading travel counselors with specific expertise. These agents are equipped to guide travelers in planning the perfect trip. Priced at $2.99, the books are designed to be convenient for traveling readers as they can be read on a Kindle e-book reader, or using the free Kindle app for the iPad, iPhone, BlackBerry, Android and Windows Phone 7. For those who have access to their computers, the books also can be read on the free Kindle for PC and Mac software.

Northstar Travel Media is the leading provider of news, information and data for the travel, meetings and hospitality industries and parent of brands Travel Weekly, Business Travel News, Meetings & Conventions, Successful Meetings, Incentive and TravelAge West. NTM’s electronic directories — Travel Weekly’s Hotel & Travel Index and M&C Facilities Search — provide in-depth data on hotels, meeting and convention properties, and business travel in the United States and internationally. In addition to its directories and periodicals, NTM publishes a number of online subscription information resources, including travel42, Weissmann Reports, STAR Service Online, Intelliguide Corporate and BTP24. Northstar also is an industry leader in marketing services, custom communications, content licensing and database management serving the travel and meetings industries. Additionally, Northstar recently acquired PhoCusWright, the premier global travel, tourism and hospitality research and event business at the intersection of the Internet and the

global travel industry. Based in Secaucus, New Jersey, the company also has offices in New York, Glen Ellyn, Illinois; Los Angeles; and Winston-Salem, North Carolina.

Northstar Travel Media, LLC is a portfolio company of BV Investment Partners, a leading private equity investor in the media and communications sector.

RosettaBooks is a leading independent electronic publisher dedicated to the expansion of quality e-reading in the consumer and library/education markets. Founded in 2000, RosettaBooks specializes in bringing to the e-book space authors whose print titles are a vibrant element of the ongoing cultural dialogue, from the contemporary such as Stephen Covey’s The 7 Habits of Highly Effective People, to such sought-after classics as Brave New World, Slaughterhouse-Five, A Passage to India, Shoeless Joe, Winston Churchill’s The Gathering Storm, and many others. RosettaBooks offers e-book editions in the range of popular formats through today’s leading e-tailers. For more information, please visit